The Customer aimed to an efficient and effective solution to showcase to its 30 retail sales points and liquor stores a variety of advertising and customer activation messaging. We offered the tablets and an integrated system of promoting offers that build loyalty to their end-customers, which was in turn spread through social media by the Customer.
The digitized advertising platform Product.me is the tool for every retail store network to address efficiently its promotional and customer activation needs in an orchestrated and innovative manner. The devices are all inter-connected showcasing the messaging calendar decided by the Customer.
PERNORD RICARD HELLAS SA
17 Feb, 2019